Partnership Brings Modern, Consumer-Centric Approach to Growing Businesses Trying to Attract and Retain Talent Across the U.S.
NEW YORK – October 1, 2018 – Justworks, the fastest growing HR technology company, and ClassPass, the leading fitness membership, today announced a new partnership to deliver premium studio fitness to the teams of growing businesses across the U.S.
The partnership is a result of the companies’ shared understanding that traditional corporate wellness programs have become stale, uninspiring, and one-size-fits-all. Millennials — a group that now makes up over one-third of the total U.S. workforce — want flexibility, customization, and high-end options when it comes to their physical, mental, and financial health. They have come to expect a modern, consumer-centric approach to access those services and more benefits and perks than ever before.
Both ClassPass and Justworks take a tech-forward approach to deliver services through the type of simple and inviting platforms that millennials in the workforce have grown accustomed to. The partnership integrates access to ClassPass’ flexible fitness packages in Justworks, which will allow entrepreneurs and growing businesses to provide ClassPass to employees alongside supporting their benefits, payroll, HR, and compliance needs — all in one place.
“Corporate wellness has become a core part of talent strategy for many companies. The programs themselves though often don’t provide much room for personalization,” said Isaac Oates, CEO and Founder of Justworks. “Millennials want flexibility, especially when it comes to their wellness and fitness options. In teaming up with ClassPass, we are able to create a better, more accessible wellness program for this millennial workforce, and the growing businesses trying to attract and retain millennial talent.”
Companies who choose to offer ClassPass through Justworks will have the flexibility to decide how much they contribute to their employees’ ClassPass membership each month. ClassPass’ corporate offering will be accessible for all benefits-eligible businesses, regardless of their overall size or budget. Employees of Justworks’ customers can then choose one of three ClassPass packages that best suits their lifestyle.
“We are thrilled to see the ClassPass integration within the Justworks platform. As two like-minded companies dedicated to helping businesses put their employees’ well-being first, the partnership made perfect sense,” said Nicole Wolfe, Director of Corporate Sales at ClassPass. “The Justworks platform delivers seamless access to high-quality employee benefits and we couldn’t be more excited to introduce ClassPass’ unmatched wellness offerings to businesses of all sizes in such a cohesive way.”
With classes available in over 50 markets worldwide, offering ClassPass through Justworks gives growing businesses the ability to support employee wellness with on-demand options. For the modern distributed or remote workforce, the flexibility of ClassPass membership allows employees to enjoy fitness together or stay healthy each in their own way.
“We believe people deserve high-quality, highly-personalized options for pursuing their physical, mental, and financial health,” said Camilla Velasquez, SVP of Product and Marketing Strategy at Justworks. “People look to their employers for this already — in accessing health coverage and investing for retirement — and their employers rely on us to curate the best of the best for their teams. When it comes to how the modern workforce chooses to stay healthy, physically, mentally, or financially, one size does not fit all, but we think the desire to do so, each in our own way, is here to stay. By joining forces with ClassPass to support teams in achieving their wellness goals, we are not only offering people options they already trust but also the option to do what is right for them, and that’s what Justworks is really about.”
Justworks takes the busyness out of running a business. Founded in 2012, Justworks, the fastest growing HR technology company, helps entrepreneurs and businesses grow with confidence by giving them access to big-company benefits, automated payroll, HR tools, and compliance support — all in one place. Justworks does this by combining the power of a certified Professional Employer Organization (PEO) with expert 24/7 customer service and a simple and friendly platform. With Justworks, teams of all sizes can work fearlessly, pursue their passion, and do more of what matters. To learn more visit www.justworks.com, follow us on Twitter @JustworksHR, and Instagram @Justworks_HR.
Founded in 2013, ClassPass is the leading fitness membership. With over 10,000 partners in more than 50 cities worldwide, ClassPass connects members to a variety of fitness experiences, including yoga, cycling, Pilates, barre, running, strength training, dance, sports, videos and more. Recognized as one of Forbes' Next Billion Dollar Startups, ClassPass leverages proprietary technology to dynamically merchandise and surface over a million fitness classes for a seamless booking experience that facilitates discovery. www.classpass.com I Blog I Partner Blog I Facebook I @ClassPass I LinkedIn I Instagram.
Elliot Stephenson, [email protected]